Own Real 24K Gold, Starting at ₹10
Digital gold lets you buy 24K, 99.99% pure physical gold online, starting from ₹10. On Simplify Money you can buy it in the app or just by asking Kuber.AI in chat, set up a gold SIP or gift it. Every gram is stored in an insured vault in your name. Offered through our partner SafeGold.
Real Gold, Without the Locker
Start Tiny
No minimum weight. Buy gold worth ₹10 or ₹10 lakh — whatever fits today.
Buy Inside Kuber.AI
Ask Kuber.AI in chat to buy gold and confirm the order in one tap.
Gold SIP
Set a fixed amount on a schedule and build your gold a little at a time.
Gift Gold
Send real gold to family and friends for birthdays, weddings and Dhanteras.
Just Ask Kuber.AI to Buy Gold
Type “Buy ₹500 of gold” in the Kuber.AI chat. Kuber.AI shows the live price and the full breakup, and you confirm in one tap — without leaving the conversation.
Gold in 3 Taps
Get the app
Download Simplify Money and sign up with your mobile number.
Pick Buy, SIP or Gift
Open Digital Gold, choose how you want to invest and enter an amount from ₹10.
Review and pay
Check the full breakup on Review Order and pay. Gold is credited in your name.
How We Ensure the Safety of Your Gold



And What We Do From Our Side
Offered Through SafeGold



Digital gold on Simplify Money is offered by our partner SafeGold (Digital Gold India Pvt. Ltd.). Your gold is held for you under the supervision of Vistra ITCL (India) Ltd., an independent SEBI-registered security trustee.
About SafeGold ↗- PartnerOffered through SafeGold (Digital Gold India Pvt. Ltd.).
- Security trusteeVistra ITCL (India) Ltd., an independent SEBI-registered trustee.
- Not regulated by SEBIDigital gold is not regulated by SEBI.
- Price & GSTLive buy price + 3% GST. Buy and sell prices differ (spread).
- 7-day ruleGold purchased today can only be sold after 7 days.
Questions, Answered
Digital gold is real 24K physical gold with 99.99% purity that you buy online, starting from ₹10. The purity is independently verified, so you get the same quality whether you buy ₹10 or ₹1 lakh worth. Each gram is credited to your own account through our partner SafeGold and you can track its live value in the app.
The physical gold backing your balance is stored in fully insured Brinks vaults with bank-grade infrastructure. Vistra, an independent SEBI-registered security trustee, monitors the vault and reconciles the gold held against every customer balance at regular intervals. You can read more about SafeGold’s security set-up on their website.
Gold purchased today can only be sold after 7 days. Once the 7 days are over, you can sell from the Sell tab at the live sell price shown in the app, and the amount is sent to your linked bank account. Buy and sell prices differ slightly (the spread), so the sell price will be a little lower than the buy price at the same moment.
You pay the live buy price of gold plus 3% GST. The Review Order screen shows the gold value, GST and any coin discount or coupon before you confirm, so you see the exact amount upfront. The live price is held for a few minutes while you review, and then refreshes with the market.
Yes. You can ask Kuber.AI in chat to buy gold, and it shows the live price and breakup for you to confirm. A gold SIP buys a fixed amount on the schedule you choose, at that day’s live price, and you can pause or stop it from the app. With Gift, you choose an amount and the gold is credited to the receiver’s account.
No. Digital gold is not regulated by SEBI and is not a SEBI-regulated product or service of Simplify Money. It is offered through our partner SafeGold, and the gold backing every purchase is held with Vistra, an independent SEBI-registered security trustee. Please read the terms in the app before you buy.
Download The App Today
Start your first gram with ₹10 — buy, set up an SIP or gift gold in under a minute.
Digital gold is not regulated by SEBI. It is offered through SafeGold and is not a SEBI-regulated product or service of Simplify Money.